The gift shop on the visit
Plush, field guides, plants, logo shirts, and the sunscreen a family forgot. The gift shop rings on the same checkout as admission, a café item, or a stroller rental. Retail stays a retail line.
Home / Who We Serve / Zoos, Aquariums and Nature Venues
CIMARA Core
Zoos, Aquariums and Nature VenuesAdmission, the shop, and the encounter on one checkout.
Admission and a timed entry ring with the gift shop. A cart drink, a café meal, and a stroller rental stay on that same sale. One guest. One payment.
Retail on this visit
Admission and a souvenir
Timed admission is the ticket. A souvenir, a café item, or a stroller is the add-on. CIMARA Core sells that mix at one package price. The encounter stays a timed ticket. The shop stays retail.
Admission with a plush from the gift shop. A touch-tank add-on with a drink from the cart.
On this counter
Gift shop rush, short lines
When the last timed entry and the school group exit through the shop, CIMARA SCO opens extra lanes. Member discounts apply at the kiosk the same way they do at the counter.
What sold after the visit
CIMARA Ask AI, on the Ask dashboard, shows which plush sold with a touch-tank visit, what sat after the exhibit closed, and what to reorder before the next holiday.
Members and donor systems
A comprehensive membership system is coming soon. Membership discounts by member are honored today at sales points. Discounts apply in the gift shop and the café, at the counter and at CIMARA SCO. CIMARA works alongside Gateway Ticketing and Blackbaud Raiser's Edge NXT for venues that use them.
Encounters, tours, and rentals
Sell a touch-tank visit, a feeding, or a guided walk as a timed ticket, then add it to admission. Strollers, wheelchairs, and lockers are named rentals. A detailed digital waiver stays on that encounter when the visit needs one.
Carts, cafés, and roaming sales
With CIMARA POS, staff ring a drink, a snack, or a souvenir at the cart or the café, on the same checkout as admission. One tender covers the whole visit.
Early customer program
Joining is free. Your feedback shapes the features we build, and early customers get preferred pricing. See what's coming soon.
One guest record
Membership and loyalty
One system manages every transaction — retail, food, tickets, rentals, and loyalty — on one guest record. A single system is the point.
Loyalty and member discounts are available today. Season passes are coming soon.
A comprehensive membership system is coming soon. Membership discounts by member are honored today at sales points.
On the visit
One checkout from the gate to the gift shop
A zoo, aquarium, wildlife park, botanical garden, or nature center is one visit with several desks. CIMARA Core keeps admission, the gift shop, food carts and cafés, and named rentals on one checkout. CIMARA POS rings a sale on the path.
Admissions and timed tickets
CIMARA ticketing sells general admission and timed entry at the counter on this ticket. A slot is a named window, not a shelf quantity, with capacity-based selling by time slot at the counter. Online timed tickets and gate scanning are coming soon.
Member discounts and passes
A comprehensive membership system is coming soon. Membership discounts by member are honored today at sales points. Discounts apply at the counter and at CIMARA SCO (Self-Checkout/Kiosk). Season passes are coming soon. CIMARA works alongside Gateway Ticketing and Blackbaud Raiser's Edge NXT for venues that use them.
Gift shop, carts, and cafés
Plush, plants, a drink, and a café item keep their own lines. CIMARA POS, included with CIMARA Core, rings the cart on the path. One tax calculation, one payment.
Encounters, tours, and rentals
An animal encounter, a feeding, or a guided walk is a timed ticket on the same sale. Strollers, wheelchairs, and lockers are named rentals. A detailed digital waiver stays with the encounter when the visit needs one.
Built for nonprofit venues
School and group sales work today on every lane. Guests can add a donation at checkout today, at the counter or at CIMARA SCO. Tax-exempt sales work today on CIMARA POS and CIMARA SCO. A comprehensive membership system is coming soon. Membership discounts by member are honored today at sales points. Discounts apply on every lane. CIMARA works alongside Gateway Ticketing and Blackbaud Raiser's Edge NXT for venues that use them.
Nature centers and eco tours
A nature center, botanical garden, or eco tour uses the same checkout: timed entry, a guide, a locker or a wheelchair, and the shop. The resource stays named. The merchandise stays retail.
Quick answers
Can we sell timed admission today?
Yes, at the counter. Capacity-based selling by time slot caps each slot, and the ticket rings on one checkout with the gift shop. Online timed tickets and gate scanning are coming soon.
Do members get their price in the gift shop?
Yes. Membership discounts apply at the counter and at CIMARA SCO (Self-Checkout/Kiosk).
Do you work with Blackbaud or Gateway Ticketing?
Yes. CIMARA works alongside Gateway Ticketing and Blackbaud Raiser's Edge NXT for venues that use them. A comprehensive membership system is coming soon. Membership discounts by member are honored today at sales points. Discounts apply in the shop and the café.
Can an encounter and a souvenir share one payment?
Yes. The encounter, the stroller or wheelchair rental, and the gift shop item stay on one checkout. A detailed digital waiver stays on the encounter when the visit needs one.
Is CIMARA Ask AI available?
CIMARA Ask AI works with CIMARA Core, and with NCR Counterpoint for shops still on it. Ask what sold with each exhibit or encounter and what to reorder.
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Related markets
Related markets
Arts, cultural, and theatre · Water parks · Campgrounds and state parks · Raiser's Edge NXT sync
CIMARA runs the sale wherever your visitors stop.